Job details
Job Description
About the Role
As a core member of the Pollock industry’s Marketing and Communications team, the Manager of Social Media & Website plays a pivotal role in championing the mission to protect the reputation of Wild Alaska Pollock and promote its positive attributes.
This position is responsible for developing, managing, and activating impactful social media campaigns that:
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Inspire and engage key stakeholder audiences
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Build trust in Wild Alaska Pollock
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Address and correct common misperceptions about the fish and fishery
Key Responsibilities
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Develop and execute integrated social media strategies aligned with brand goals
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Create engaging, mission-aligned content across platforms
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Monitor and manage the organization’s digital presence
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Track performance and optimize campaigns based on analytics
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Collaborate with influencers and digital partners to expand reach
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Stay ahead of social media trends, tools, and emerging platforms
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Ensure consistency of messaging across the website and social channels
Ideal Candidate
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Strong passion for creative storytelling and mission-driven marketing
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Proven experience in social media management and influencer engagement
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Ability to develop compelling content for diverse online audiences
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Knowledge of current and emerging digital and social trends
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Strategic thinker with hands-on execution skills
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A proactive and collaborative team player