Job details
Content and Community Manager - Job Summary
Lead brand presence across social media, influencer marketing, ambassador programs, community engagement, user-generated content, and customer advocacy to strengthen awareness, engagement, loyalty, and brand affinity.
Key Responsibilities
- Own brand presence across social media, community, influencer, ambassador, and advocacy channels.
- Develop and execute social media strategies to drive brand awareness, engagement, community growth, and customer connection.
- Lead influencer and creator programs including paid partnerships, gifting initiatives, affiliate relationships, ambassador programs, and events.
- Identify, recruit, negotiate, and manage influencer, creator, and ambassador partnerships aligned with brand objectives.
- Build and scale user-generated content programs encouraging authentic customer storytelling.
- Create and execute community engagement strategies to foster loyalty, advocacy, retention, and growth.
- Develop and manage brand campaigns, community activations, contests, and customer engagement programs.
- Collaborate with various marketing and creative teams to ensure consistent brand messaging.
- Champion the Voice of Customer by gathering and analyzing feedback, social sentiment, and market insights.
- Manage social listening, community moderation, reputation management, and customer engagement.
- Partner with Creative teams to develop social-first and creator content, customer stories, and campaign assets.
- Track, analyze, and report on performance metrics with recommendations for optimization.
- Manage agency, influencer platform, creator network, ambassador software, and community partners.
- Maintain awareness of emerging social trends, creator opportunities, and platform changes.
Requirements
- 5+ years experience in brand marketing, social media, influencer marketing, community management, or related roles.
- Proven success managing influencer, ambassador, creator, and community programs.
- Strong knowledge of social media strategy, content development, creator ecosystems, and customer engagement.
- Experience managing influencer negotiations, contracts, and partnerships.
- Understanding of user-generated content, creator content, and advocacy marketing.
- Experience with social listening, sentiment analysis, and Voice of Customer programs.
- Excellent communication, relationship-building, and stakeholder management skills.
- Strong project management and organizational abilities.
- Ability to analyze trends and insights from customer and community feedback.
- Experience with influencer marketing, affiliate, social media, and community management platforms.
- Ability to work effectively in a fast-paced, high-growth environment with urgency and attention to detail.
- Experience managing agencies, vendors, freelancers, and external marketing resources.
- Ability to influence cross-functional teams without direct authority.
- Strong problem-solving skills and ability to navigate ambiguity.
- Advanced proficiency in project management and collaboration tools.
Education
Bachelor's degree in Marketing, Communications, Public Relations, Business, or related field preferred
Additional information about the company collected by GoodWord
About Global IT Resources Inc.
siteWhat Our Employees Say
- Diverse range of IT projects and clientele, offering varied experience. (www.indeed.com)
- Flexible work timings and supportive management. (www.glassdoor.com)
- Opportunities for career advancement and growth within the company. (www.indeed.com)
Challenges You Might Face
- Limited employee benefits compared to larger IT firms. (www.glassdoor.com)
- May involve high workload or project pressure during peak times. (www.indeed.com)
- Career development programs may not be as structured as in bigger companies. (www.glassdoor.com)