Job details
Senior Community Manager - Job Summary
Lead the community ecosystem for Life is Good by nurturing ambassadors, building influencer partnerships, curating user-generated content, and deepening connections to the brand mission.
Key Responsibilities
- Develop and manage the brand ambassador strategy and program including recruiting, activating, and measuring success.
- Coordinate seasonal gifting and build relationships with ambassadors.
- Champion community stories for use across marketing and sales channels.
- Drive influencer strategy from awareness to conversion, managing partnerships and content approval.
- Collaborate with eCommerce on influencer, creator, and affiliate opportunities.
- Source and maintain user-generated content library and secure usage permissions.
- Monitor and engage daily with the community using brand voice with empathy and warmth.
- Manage thank-you and reward systems for community supporters.
- Act as liaison between community and internal teams, elevating feedback and insights.
- Track and report on program health, community growth, and ambassador/influencer impact.
Requirements
- 5-7 years of experience in community management, influencer marketing, or social media at a brand or agency.
- Proven success managing ambassador or creator programs at scale.
- Experience with tools such as Traackr, Emplifi, and Meta Business Suite.
- Strong understanding of social platforms, trends, and community engagement best practices.
- Data-informed mindset with ability to interpret and translate metrics into recommendations.
- Excellent writing skills with humor and heart, strong organizational skills, and attention to detail.
- Natural connector with empathy, curiosity, warmth, and proactive problem-solving.
- Ability to work independently and collaboratively, giving and receiving feedback constructively.
- Positive impact on team and community.
Additional information about the company collected by GoodWord
About Life is Good
siteLife is Good is a company focused on optimism and social mission, creating products that inspire happiness and contribute to healing trauma in children.
What Our Employees Say
- Positive and uplifting company culture focused on optimism and gratitude. (www.lifeisgood.com)
- Commitment to social good with 10% of net profits supporting kids in need. (www.lifeisgood.com)
- Employees frequently mention flexible work environment and supportive management. (www.indeed.com)
Challenges You Might Face
- Limited opportunities for career advancement within the company. (www.indeed.com)
- Pay may be lower than industry average for similar roles. (www.glassdoor.com)
- Some employees report understaffing and the need to wear multiple hats. (www.glassdoor.com)