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Job details Social Media & Community Manager at Sunrise Group New York, NY United States
SG
Social Media & Community Manager
Sunrise Group
New York, NY United States
Today
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Salary range: $65,000 - $75,000

Social Media & Community Manager - Job Summary

Lead the creation and management of organic social media content and grow an engaged online community for Dreem Health, driving brand presence and patient engagement.

Key Responsibilities

  • Execute day-to-day organic social publishing across multiple platforms including LinkedIn, Instagram, TikTok, Facebook, Reddit, and reviews sites.
  • Translate brand positioning into platform-native content such as short-form videos, graphics, and copy.
  • Create hands-on content using modern tools and AI for fast iteration.
  • Manage and grow online community engagement via comments, DMs, reviews, and discussions.
  • Identify and test new social media formats and trends while maintaining brand consistency.
  • Track social and community metrics and report insights monthly.
  • Collaborate with clinical, marketing, and partnerships teams to produce engaging content from expertise and patient stories.
  • Support reputation management by monitoring and responding to reviews.

Requirements

  • Bachelor's degree in Marketing, Communications, Design, or related field.
  • 2–4 years experience in social media, content creation, or community management in a fast-growing, mission-driven environment.
  • Strong creative instincts and visual storytelling skills.
  • Experience creating short-form video and platform-native content.
  • Ability to simplify complex clinical information into engaging content.
  • Comfort with modern tools and AI such as Canva, Figma, ChatGPT, MidJourney.
  • Deep understanding of social media channels and trends.
  • High energy, creativity, curiosity, and proactive experimentation approach.
  • Genuine interest in sleep, health, and well-being.

Education

Bachelor's degree in Marketing, Communications, Design, or related field


Additional information about the company collected by GoodWord

About Sunrise Group

Sunrise Group develops advanced sleep health technology and delivers digital sleep care through its Dreem Health clinic, making sleep treatment accessible nationwide.

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