Key Responsibilities

• Define and nurture the Slate community to grow customer advocacy.
• Drive enrollment and engagement in the loyalty program across community, media, and partnership channels.
• Source, pitch, and close brand partnerships and collaborations aligned with Slate's vision.
• Plan and execute community-building and brand affinity events within budget.
• Manage partnership pipelines, including outreach, negotiation, contracts, and deliverables.
• Manage day-to-day relationship with the PR firm and oversee earned media efforts.
• Build the founder and brand thought leadership platform through speaking and media opportunities.
• Build and maintain Slate's creator and influencer network and run gifting, seeding, and paid programs.
• Track and optimize influencer campaign performance and manage influencer budget.
• Source and amplify user-generated content across owned channels.
• Coordinate campaign timelines, deliverables, and stakeholders across teams.
• Direct and oversee social media contractor’s scope, content calendar, and brand voice.
• Review social media performance and collaborate on strategy iterations.