Job details
Marketing & Community Manager - Job Summary
Manage and grow a fast-growing wellness brand’s online community through influencer partnerships, ambassador programs, and storytelling across digital platforms.
Key Responsibilities
- Build and execute digital community strategy to foster connection and advocacy.
- Manage daily interactions across Instagram, TikTok, and other platforms to drive engagement and loyalty.
- Develop and execute interactive community initiatives such as challenges, Q&As, and live sessions.
- Identify and manage relationships with influencers, ambassadors, and partners aligned with the brand mission.
- Oversee influencer seeding, contracting, and campaign management.
- Coordinate product gifting and sampling programs for awareness and advocacy.
- Manage content calendar across social, email, and community channels.
- Collaborate with creative teams to produce educational and inspiring content.
- Integrate community insights into content and campaign planning.
- Track and report on engagement, sentiment, and community growth metrics.
- Analyze performance data to optimize initiatives.
- Stay current with social trends, emerging platforms, and digital engagement best practices.
- Collaborate with marketing, creative, and operations teams to align community initiatives with brand goals.
Requirements
- 4–6+ years experience in community management, influencer marketing, or brand engagement preferably in D2C or lifestyle brands.
- Proven success growing active online communities and managing creator or ambassador programs.
- Exceptional written and verbal communication skills for building authentic relationships.
- Strong storytelling instincts and awareness of social trends and cultural moments.
- Highly detail-oriented, proactive, and able to manage multiple initiatives simultaneously.
- Experience using social analytics tools to measure engagement, sentiment, and community ROI.
- Bonus: Background in wellness, health, or consumer-focused digital brands.
Additional information about the company collected by GoodWord
About Oceans
Oceans builds remote teams connecting top talent with visionary leaders, focusing on career growth and impactful opportunities.
What Our Employees Say
- Collaborative and innovative work culture that values sustainability and impact. (oceans.io)
- Opportunities for professional growth and learning within a fast-growing sector. (oceans.io)
- Strong organizational mission focused on environmental stewardship. (oceans.io)
Challenges You Might Face
- As a growing company, processes and structures may still be evolving, leading to occasional ambiguity in roles. (www.glassdoor.com)
- Limited global office locations may impact remote work or relocation flexibility. (oceans.io)
- Potentially long hours during peak project periods due to ambitious goals. (www.glassdoor.com)